Description

Welcome to Manage risk to organisational reputation in an online setting course. This course has been designed to provide you with the knowledge and skills required to develop and implement processes for managing risks to an organisation’s reputation associated with social media and online engagement, including the impacts of online negative commentary, complaints and criticism. It requires the ability to develop a social media crisis management plan and other processes to monitor and respond to issues and incidents. It applies to individuals who work at a senior level who operate independently, can have responsibility for others and are responsible for making a range of operational and strategic decisions.

About this course

Training Provider: OHS.com.au with AlertForce (RTO Code 91826)

Location: Online

Course length: Approx. 4 hours (awareness version)

Time: Self-paced

Certification / Accreditation: Certificate of Completion* or Statement of Attainment depending on what is purchased

CPD Points: Yes. 4 points as certificate of completion or 5 points as Statement of Attainment.

Background - What is a social media crisis?

A Social media crisis are any social media activity that could negatively impact your brand's reputation. This is not just a rude comment or customer complaint. When social media activity causes a flood of negative reactions or worse, calls to boycott the company, it is called a crisis. A social media crisis is a change in the online conversation about your company. It's an action that has caused anger, disappointment or distrust on large scale. It could have serious long-term implications for your brand if it isn't addressed.

What kind of behavior could cause a social media crisis in your community?

1. - Out-of-touch or insensitive comments.
2. - Hypocritical posts also raise eyebrows.
3. - Bad employee behavior. A crisis can also be caused by product failures or customer dissatisfaction.

Aims and Objectives of this course

This course Manage risk to organisational reputation in an online setting (based on SIRXOSM007) will help you earn the skills necessary to identify risks to organisational reputation associated with social media and online presence, including any security risks and develop social media and online crisis management plan to deal with damaging issues and incidents. Our Manage risk to organisational reputation in an online setting course is based on the unit of competency of SIRXOSM007. Whilst this course is not nationally recognized, it follows the learning outcomes and elements associated with that unit. The course contains

1. . Narrated e-learning learning resources online
2. .Online Assessment tasks
3. . Ability to download your Certificate of Completion once assessment tasks are completed

What will you learn by completing the training course?

This course will include an understanding of awareness of the relevant legislation and your responsibilities in managing risk organisational reputation in an online setting. Learning outcomes include:

1. . Determine a schedule for monitoring organisation’s social media and online sites and external review pages.
2. Allocate responsibility to personnel or external providers for consistently and regularly monitoring sites.
3. . Register organisation for alerts provided by social media and review platforms.
4. . Establish a schedule for analysing online performance using analytics tools.
5. . Establish standards for use of appropriate language and tone for responding to both positive and negative comments.
6. . Develop standard responses that can be used for common circumstances.
7. . Designate response times in policies and procedures.
8. . Take responsibility for resolution of complex and difficult customer interactions.
9. . Utilise functions provided by social media and review platforms to manage persistent and damaging interactions.
10. . Assess performance reports regularly to identify systematic communication issues and implement improvements.
11. . Assess escalating issues and implement crisis management processes to minimise impacts.

How Is the Training Delivered?

Manage risk to organisational reputation in an online setting course is available online and completed in your own time. This Manage risk to organisational reputation in an online setting training course is based on the learning outcomes outlined above. The course is typically designed to be completed in a minimum of four hours. However, the exact length of the course may depend on your ability and prior knowledge around the subject. As the training is delivered online, you are able to complete it at your own pace.

What Accreditation Will You Get?

After completing the Manage risk to organisational reputation in an online setting course, an assessment is conducted to determine if you have understood the information presented during the training course. If you pass this assessment, you receive a Certificate of Completion.

IMPORTANT NOTE whilst this course is based on the learning outcomes of the course provided, it is important to note that it is not a Nationally Recognised Statement of Attainment unless you opt for that option. Nationally Recognised training is only really required If you specifically require that unit of competency for a qualification or licence (typically this will require a practical component, further assessment and increased costs).

This course has been designed to comply with the best practices of national health and safety standards. Terminology has been chosen for clarity and ease of comprehension across jurisdictions. For example, ‘employer’ has been used to signify the broader term ‘PCBU’, while ‘WHS’ represents both work and occupational health and safety.

This training is not a substitute for professional legal advice. If you require further advice or information, please contact the health and safety regulator in your jurisdiction. A Certificate of Completion is issued on successful completion of the course and you are required to get an 80% pass mark to be deemed as understanding the content. It is recommended that training is conducted every 2 years to stay refreshed.

Is the course tax deductible?

Whilst you should get advice from your financial advisor to confirm, generally speaking further training and education related to advancing your career is 100% tax deductible.

Approx. run time: 4 hours